The SingTel website provides its customers with extensive up-to-date information of its latest products and promotions which helps to break through any distance barriers between the consumers and the company.
By providing such information 24/7, the customers will always be just a click away. This limits any possibilities of asymmetric information of their products as the customers can always log on to the website anytime and anywhere, as long as there is Internet connection, to find out more about SingTels products.
Apart from bringing information to its customers, SingTel also strives to be the leader of the telecommunication industry. One good example will be the recent launch of Apple's Iphone. SingTel is currently holding the only launching authority of the gadget till further notice.